AN INSTORE STORY
It’s the largest NIKE store in France. It amounts to a staggering 557 sqm of prime retail estate, over two floors in the Commercial Center, Val d’Europe, Paris. The store was designed to optimize and capture an incredible amount of natural daylight, whilst unifying both floors. So, we scoped, we shaped and then built a system of moveable window beams. NIKE said: “Let there be light” – and there was. C’est magnifique!
JUST DO IT. SO WE DID.
EYELEVEL teams from Prague, Netherlands, and France joined forces with the guys from NIKE design. Together, we delivered the complex and bespoke value engineering, furniture and fittings that makes an uplifting brand experience for all NIKE customers shopping and browsing in the French capital.
SPACE, LIGHT, CONNECTION.
Huge, modular window sections, 70 different engineered fittings, lighting systems, bespoke, pierced wall-cladding, signage, and fixtures – together with spacious store layouts, present the NIKE products as the heroes, and help NIKE fans connect with them seamlessly. Tres bon!
HAVING A G’DAY
The NIKE experience in Brisbane, Australia.